Fujifilm XF 90mm f/2 remains a “holy grail” lens for portrait, lifestyle, and discreet street photography, thanks to its razor-sharp performance, smooth bokeh, fast autofocus, and weather-sealed construction. Despite its age and premium price tag, it’s still among the most compelling and enduring lenses in the XF lineup.

In this first-look review, I dive into the newly announced Sigma 17-40mm f/1.8 DC Art, showing how it brings prime-level brightness, fast autofocus, and internal zoom to the APS-C standard zoom class. I share my real-world impressions, strengths, trade-offs, and what makes this lens a potential game-changer for hybrid shooters.

I share two fantastic Fujifilm film simulation recipes. These recipes are both versatile and expressive across different lighting and shooting styles. I break down how each look works, where it shines (and where it struggles), and share tips for adapting them to your own images.

In this review, I explore how the Viltrox 25mm f/1.7 AIR XF nails the brief as a travel-friendly prime: featherlight, sharp where it counts, and full of character despite its modest build. I recount real-world use in Europe, test its autofocus, image quality, and trade-offs, and conclude that for its price and portability, it punches well above its weight.

The Viltrox 27mm f/1.2 PRO (XF) is a standout portrait lens for Fujifilm shooters. In this hands-on review, I share real client work results, autofocus performance, and bokeh tests; plus why it’s a perfect budget-friendly alternative to Fuji’s pricier primes.